Search Engine Optimisation UK

Offshore Banking Project

2007-01-12T08:10:00.000-08:00

We have been asked to do the SEO on a new offshore banking website, which is an information only resource which provides details about offshore jurisdictions and asset protection. The SEO element of this will focus upon development of themes and also competitive research to ensure that the site is launched with the best possible competitive edge. The search engines are awash with offshore companies and organic search engine optimisation is the sensible, logical way for such a company to progress.

SEO Developments

2007-01-10T10:52:00.000-08:00

So much chat in the forums is SEO spam and misinformation, despite the best efforts of the moderators. There are some excellent practitioners who are giving up their time to ensure that 'the truth' is out there and stamping out misconceptions. All hail those individuals! However, the best way to really search out what is going on in the world of search is to attend the conferences. Danny Sullivan's incisive conferences (SES) are world renowned and draw together the leaders of the search engine optimisation industry. His new conferences will, I am positive, draw the same quality contributors, exhibitors and participants.
If you have never attended a search engine optimisation conference, then now is the time to do so. With the lastest information on social networking, the importance of organic search engine optimisation and the waning of search engine marketing and other such topics being covered, it is a must for any SEO or website owner.

SEO Project

2006-10-09T10:20:00.000-07:00

The SEO project for european gadget suppliers Egadge is now commencing. Being an off the shelf php content management system, there will be a number of restrictions regarding cleaning the code and site architecture but the company is keen to optimise their website and will take on board the recommendations made.
Often, it is the case that it is the webmasters, not the clients who are the sticking points in SEO projects. They, often, do not understand the reasoning for certain procedures and technical amendments. This is why training them and making them understand the process is an essential part of search engine optimisation.

Spa Hot Tub UK Advice Blog

2006-05-15T06:29:00.000-07:00

As part of the organic search engine optimisation process for our client CC Sports, we are supporting the SEO effort with an authoritative blog devoted to giving advice on spas and hot tubs, two key groups of products for this SEO client.

Spas and hot tubs SEO

2006-05-04T02:48:00.000-07:00

In order to inform the public about Spas and hot tubs, we have created a blog giving advice about spa and hot tub products to facilitate natural progress in the rankings. This, as SEO professionals know, will aid in the organic search engine optimisation process of this site.

Link building for effective organic search engine optimisation

2006-05-02T02:20:00.000-07:00

As all organic search engine optimisation enthusiasts and practitioners know, it is imperative to have a number of elements in play when optimising your website. In addition to the usual site architecture and strategies on page, off page link building is essential. The need for good quality in-bound links (not reciprocal links) from page rank 5 or 6 sites is vital for good organic optimisation (OSEO). You should not expect to pay more than about £10 a month for a pagerank 5 link and £20 a month for a pagerank 6 site. Verifying that these are quality sites that will give you great textual links are, of course, necessary. Each of these links are worth 20 poorer quality links as google will rate these much higher and, hence, rank your site higher. An effective SEM (search engine marketing) campaign whilst these links are being constructed is paramount, too.

Organic SEO gets even better!

2006-04-20T06:38:00.000-07:00

The organic search engine optimisation of a sports equipment retailer client is delivering fast results. This hot tub retailer now has a pagerank of 2 in Google for one hot tub page and a rank of 1 for another. Combined with an effective SEM campaign whilst the organic SEO comes into play, this will work well for the ROI of this client.

Fitness equipment, spa & hot tub project

2006-04-14T10:01:00.000-07:00

The use of organic seo is proving successful for one of our fitness clients - a site of 0 page rank is now pagerank 2, within a couple of weeks.

European organic search engine optimisation project

2006-04-14T09:34:00.000-07:00

The fabulous new gadget and gizmo site for europe has now launched! Full of the latest products to suit and enhance your lifestyle, www.egadge.com is the latest organic SEO project for www.increasewebprofits.com.

Another new SEO Project

2006-04-14T08:45:00.000-07:00

An online fitness giant has commissioned us to optimise their site organically for a number of keywords. The first organic SEO target is to address their hot tub and spa products that this quality online retailer has. Currently not ranking organically for any associated keywords, the objective is to make first page of Google, Yahoo! & MSN.

Chinese Google - Gu Ge: implications for SEO

2006-04-14T08:35:00.000-07:00

Reuters reports the expected 'substantial revenue growth in China' of Internet giant Google
"I don't know where (Chinese) revenue growth will be, but it will obviously be large," Eric Schmidt, Google's chief executive officer, told Reuters on the sidelines of a news conference on Wednesday. China is the market (and market capital) of the future and all search engine optimisation consultants need to be aware of this. Diversifying into other cultures and languages is imperative for SEO consultants who want to stay ahead of the game and provide an effective service for their clients in this lucrative market. Although much will be in mandarin, english will, it is expected, run concurrently and SEO / SEM specialists need to have a 'mandarin' arm in their organisations to keep with these latest developments.

SEO article taken up

2006-03-28T12:53:00.000-08:00

An article written about an earlier entry on this SEO blog - for a university study conducted into internet user behaviour - has been picked up and run by one of the article directories. Research is key in SEO and the customer's 'mouse and click behaviour' is of vital importance: once we comprehend the reasons for clicking, we can better influence the user. More clicks equals better ROI and happier SEO / SEM clients.

Modelling & Promotions Agency

2006-03-28T12:47:00.000-08:00

The modelling & promotions agency brief to enhance the ratings of their site through organic search engine optimisation is working well. The modelling blog for client Flairtalent is starting to grow and link building is progressing well. On page search engine optimisation will commence shortly as on page is just as, if not more, important than off page optimisation. The page rank of the site is firing up, too!

New Search Engine Optimisation Project

2006-03-26T04:48:00.000-08:00

As part of the organic search engine optimisation process, Search Engine Optimisation UK has commenced a new blog discussing the merits and developments of Flair Talent - the funky and innovative modelling and promotions agency . Teaming a strong marketing background, an excellent portfolio of professional, hand-selected models with high brand awareness and creative, innovative photography, Flair provides an all-round modelling and promotional service. Please visit the SEO blog for them at http://modelflair.blogspot.com .

New Search Engine Optimisation Project

2006-03-25T10:46:00.000-08:00

A new search engine optimisation project in the form of professional model and promotions agency, flair talent has just been commissioned. This will take the form of both on and off page organic search engine optimisation plus search engine marketing ( SEM ). A brand new and exciting market for seo international and I will update in due course!

Search Engine Optimisation Terms A-B

2006-03-25T10:31:00.000-08:00

As a search engine optimisation specialist, I am constantly asked to provide 'translations' of some of the keywords of OUR SEO industry. A few to start with...
Anchor Text - Also known as Link Text, the clickable text of a hyperlink.
ALT Text - The text that appears when you put your mouse on top of an image or a picture.
Authority Site - A site that has many In-Bound links coming to it, and very little outbound links.

Blind Traffic - This is traffic that is extremely low quality often by low relevance pages.
BotShort - for robot. Often used to refer to a search engine spider.
Browser - Software application used to browse the internet - Mozilla Firefox and Internet Explorer are the 2 most popular browsers.
Black Hat SEO - A term referring to the practice of “unethical” SEO. These techniques are used to gain an advantage over your competition. Of course, these are what give our industry a bad name and clients should always search for the ethical search engine optimisation specialists.
More to come in subsequent posts! ...

Number 1 will always be king in SEO!

2006-03-17T12:47:00.000-08:00

A university study examined the links internet users followed on the search engine results page (SERPS). They found that 42% of users clicked the top result, and 8% of users clicked the second result. This confirms previous studies that the number one result gets many more clicks than all other results.
In this particular study, the researchers did a second test, wherein they secretly swapped the order of the top two search hits. The original number two entry in the search engine's prioritisation ended up on top, and the top entry was relegated to second place.
Although the search results were different, users still clicked on the top entry 34% of the time and on the second hit 12% of the time.

So, what does this mean to search engine optimisation specialists (SEO) and our clients web sites? This study confirms the importance of being listed on the first result page through organic search engine optimisation. If your clients web site is not listed on the first result page, the chances are that internet users will not see or visit the website.

What are the effects of Windows Live for Search Engine Opimisation Specialists?

2006-03-12T11:04:00.000-08:00

Reuters continues to publicise and discuss the Search Engine MSN 's revamped image of Windows Live Search. It will allow users to display all query results on one page without moving from page to page - so what will the impact be for seach engine optimisation specialists and their clients? "People are getting less and less satisfied with search," claims microsoft.
Microsoft trails Web search leader Google and number-two Yahoo. Once the new search engine is officially launched in the summer, Windows Live Search will replace MSN Search on Microsoft's main content Web site, www.MSN.com.
The company's research consistently shows that one out of every two Web queries still fail to produce the answer sought by the user, fueling dissatisfaction. With more results shown on the page, in theory, it will be easier for search engine optimisation specialists to increase their clients ROI. If a greater number of results are shown on the page how will this affect search engine marketing? will pay per click marketing - overture - be reduced in size on the page?

MSN going after Google!

2006-03-09T03:21:00.000-08:00

MSN believes that it will overtake Google in the search stakes before long in both the US and European markets, according to Neil Holloway, Microsoft president for Europe, Middle East and Africa. He told Reuters Global Technology, Media & Telecoms Summit that "The quality of our search and the relevance of our search from a solution perspective to the consumer will be more relevant." He said that Microsoft's goal -- but not its initial offering -- would go beyond finding URLs and instead focus in on the specific information sought by Internet users. Will customers make the switch? Only time will tell. This is of relevance to Search Engine Marketing and Search Engine Optimisation Specialists in that this will impact on the pay per click and bias towards these two major search engines.

Search Engine Optimisation Specialists - Google Update

2006-02-27T11:03:00.000-08:00

Another Google PageRank update appears to be underway or near completion. What that means for search engine optimisation is a matter of debate inside the industry. But along PageRank toolbars, ranking has increased for lower ranked sites while it has decreased for previously higher ranked sites.
This indicates that there is something to PageRank, even if the industry aficionados don't always agree on what. The general consensus, however, is that PageRank is not as important for your site, as it is for other sites linking to your site. That is, if a highly ranked and trusted site links to yours, you get more credibility.

Search Engine Optimisation scores!

2006-02-20T12:45:00.000-08:00

Google & MSN, the major search engines, can be enticed to crawl sites if the following SEO procedures are followed: appropriate meta tags, title, description & relevant content, quality IBL's, appropriate OBL's. This is highlighted in the recent SEO project from the search engine optimisation specialists www.increasewebprofits.com. A developing site was launched to facilitate and jump-start the SEO process, resulting in the heelys - the trainer with the wheel in the heel - website www.gowheelys.com being crawled by MSN within days and by google a week later. A resounding success for the process of SEO.

Can software solve the SEO dilemma?

2006-02-20T12:44:00.000-08:00

Are profitable, top search ranks possible without the help of an experienced search engine optimisation company?
Lets consider this: can a software package or online miracle site touting testimonials and grandeur guarantees of success elevate your online presence enough to really increase sales?
Unfortunately, unless the software or miracle website were able to research your market, find hidden niches within it, author intriguing, creative, relevant and keyword laden content, house it in a framework that meshes precisely with that content, dissect and analyse your ranking competition and apply that statistical data within the aforementioned tasks (like quality SEO companies), you'll be using that money back guarantee!! This means that search engine optimisation requires that creative human component with the backing of an established, SEO / SEM organisation used to delivering ROI!

Keywords essential tool for SEO

2006-02-19T10:23:00.000-08:00

Most website owners talk about their most important keywords, but very few really do anything about them. Those often overlooked search terms, that are so important to a website's placement in the search rankings, are a vital component of any search engine optimisation (SEO) effort. Without keywords for the search engines - Google, MSN, Yahoo- to index, there is literally nothing to find in the search engine results pages (SERPs). Keywords are the function of the search engines. As a result of those searches, your most important keywords are what lead potential customers to your web pages. This is where search engine optimisation specialists can help by making sure that this is foremost in the customer's mind. Take care of keywords, and they will take care of you. The importance of keywords to an SEO specialist and to a website is felt in two ways. The first area of consideration, when writing the on page and off page content, is keyword placement on the page. Where the keywords are located is important, to varying degrees, with the major search engines. The second area of importance for keywords is their density on the page. How many keywords appear on the page, makes a difference to all of the search engine algorithms. The choice of which keywords to target on a page is often of vital importance, especially for highly competitive keywords. Search engine optimisation helps to put issues like this to the fore and SEO specialists can dramatically increase organic rankings.

Amazon to create Contextual Adverts!

2006-02-08T12:22:00.000-08:00

Search Engine Optimisation specialists & Search Engine Marketing bods will be interested to learn that Amazon has just confirmed its intention to create its own version of the Adsense programme. Will this mean SEO Specialists will advise their customers to ditch adsense in favour of this new ppc medium?

2006-02-05T10:29:00.000-08:00

The Search Engine Optimisation (SEO) industry is going through phenomenal changes as the number of search engines increase alongside rapidly evolving techniques & technologies. Today, your web presence is incomplete without organic search engine optimisation & strategic online promotion (SEO) and businesses are forced to take a serious look at SEO because that is where customers are. As a result, search engine marketing specialists, have devised many SEO techniques like pay-per-click management, link popularity & Adwords campaigns in Google are becoming much sought after components of any advertising campaigns & internet marketing strategies.
A professional and specialised search engine optimisation company should provide clients with customised & well-targeted internet marketing strategy, services & solutions. The SEO strategy should help achieve maximum awareness about a company's website, products & services. It should deliver targeted traffic to the website & should achieve higher level of sales, help keep costs low & create brand loyalty among the target audience.
For instance, web design & search engine marketing specialist, Ameliorate, provides strategic solutions for companies wishing to market their business online. They have earned for themselves a high reputation as a search engine optimisation specialist, specialising in internet marketing strategy & internet marketing solutions.
An effective search engine optimisation strategy should help you achieve top 10 ranking for your chosen & targeted key phrases in premier search engines such as Google, MSN and Yahoo. In a study conducted in July 2005, Nielson/Netratings reported that the search engine market share was highest for Google at 48%. Yahoo and MSN had the market shares of 22% and 12% respectively.

Increasing Web Profits through Search Engine Optimisation

2006-01-31T11:27:00.000-08:00

So how do you increase Internet traffic to your web site? Here are three proven, time-tested methods for generating targeted web site traffic:
* Search Engine Marketing: Optimise Your Web Site for Search Engines. Search engine optimisation ( SEO ) is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Meta-information includes HTML tags (title, heading, emphasized text, keyword and description meta-tags), as well as the internal (links between pages on the same site) and external (links between pages on different sites) link structure of a web site. Using good keywords to optimise your web site for search engines such as google, MSN & Yahoo helps you bring targeted traffic to your web site.
* Create a Business Blog. This is an excellent tool to aid in the search engine optimisation process and to let the world know about your new products, and tell your target customers why they should do business with you, rather than your competitor.
Syndicating (allowing other web sites to reprint) your articles also helps you build traffic to your web site and is an excellent SEO / SEM tool. The terms of use of your article state that reprinting in any form is allowed only if the site that uses the article includes a resource box. A resource box is a block of text that appears after the article. It typically consists of 2-4 sentences that include your bio and a link back to your business web site.

Search Engine Optimistation Project crawled by MSN

2006-01-25T08:11:00.000-08:00

A success for Organic search engine optimisation (SEO) was recorded today as the Ameliorate website - Search Engine Optimisation UK's sister site - was crawled the same day it was uploaded by both MSN & Yahoo! We await crawling from Google ...

The 7 Deadly Sins of SEO

2006-01-16T08:29:00.000-08:00

Starters in Search Engine Optimisation, in their zest to increase their site's Search Engine Results Page (SERP) ranking, commit some mistakes which drastically affect their Website's position on search engines. The following is a list of 7 common mistakes, which need to be avoided when optimising Web pages.
Ignoring the Title Tag; Irrelevant Keywords; Spamming - unethical & not good SEO practice!; Invisible Text & Links; Links to and from Bad Sites; Invalid HTML; Having too many graphics.

For further advice on the importance of Search Engine Marketing to your business, contact Search Engine Optimisation specialists at howell.seo@gmail.com.

Crawled by Google!

2006-01-15T08:01:00.000-08:00

This Search Engine Optimisation (SEO) UK Blog has now been crawled by all 3 major search engines. Google was the last one to crawl it and that happened a mere 7 days after initial creation! Quite a result for organic search engine marketing.

Organic Search Engine Marketing - optimisation specialists update!

2006-01-14T05:26:00.000-08:00

The following is an extract from a J Hedger article, which gives SEO specialists advice and analyses the current position for (organic) Search Engine Marketing specialists:
Organic search engine placement now requires a lot more work on our part and on the part of our clients or their webmasters. Content needs to be updated regularly, navigation simplified and shared analysis of on-site traffic is increasingly important. Top10 websites, especially around their main entry points, have become production pieces requiring a greater degree of strategic planning than the general, annually updated brochure sites do. Creation of that content needs to be considered a standing business expense though that expense should be more than made up for in long-term advertising savings.
While Google is making it easier for search marketers and advertisers, its goal is obviously to make itself more money by increasing click-through rates while collecting user data from the millions of websites signing up with the service. It has also provided SEOs with a dashboard view of critical factors involved with how it ranks sites.
The practice of search engine optimization has in some ways become more difficult but in others, has actually gotten easier. SEO has come a log way since its early days in the mid 1990's. A decade ago, SEOs were considered secretive and manipulative cowboys, roughneck mercenaries who would (because they could) do just about anything to get a site ranked in the Top10 on the major engines of the time. There were more search engines along with a variety of directories, spidered databases such as Inktomi that sold results to other engines.
This switch, combined with the rapid growth of the Web necessitated better search algorithms and a crackdown on manipulative search marketers. At the same time, the SEO and SEM sectors have seen tremendous growth due mostly to a shift towards paid-search marketing by major advertisers and the attendant growth of interest in Google, Yahoo and MSN. The (organic) search engine marketing sector has doubled or perhaps tripled in size in just twenty-four months as new practitioners were hired by established SEO firms or forming their own businesses. Many of those new practitioners have spent that time absorbing and adding to the huge volume of information that makes up the SEO sector's knowledge base.
Those SEO specialists are coming of age, professionally speaking, and are very good at what they do. Organic search engine marketing and these new SEO skills are going to be an important asset to the sector in the coming year as the business of search expands way beyond the desktop and into everyday life. Change is good.

Blackberry Gets Google Talk and Google Local

2006-01-14T04:50:00.000-08:00

An interesting development for Search Engine Optimisation Specialists was reported by Reuters on 13th Jan as Google and Research in Motion(RIM.TO: Quote, Profile, Research) - maker of the Blackberry mobile device - have announced an agreement that will put Google Local Search, Maps and Google Talk software onto new Blackberry devices. Google has now released a free software download, Local for Mobile, that enables Blackberry users to access its local business search, satellite mapping and route plotting services. A similar download enabling text messaging through Google Talk will be made available in the early spring. Both pieces of software will be standard features built into new RIM Blackberry devices.

Google is the world's leading Internet search company but a latecomer in instant messaging, where it lags Time Warner's, AOL, Microsoft, Skype and Yahoo (YHOO.O: Quote, Profile, Research).

What does this mean for Search Engine Optimisation (SEO) Specialists? That the more this software is developed and used by the public, the greater the need for local business to optimise their websites. People will be performing a greater number of searches through their mobile devices and therefore the organic search engine marketing strategies that SEO specialists employ will be of particular importance and relevance to all local businesses.

Social Comment Tagging becoming an essential element in Organic Search Engine Optimisation

2006-01-12T02:39:00.000-08:00

Yahoo Acquires WebJay
Yahoo has purchased WebJay, a service built on user-compiled playlists. Along with buying the company, Yahoo has also hired (former) WebJay owner Lucas Gonze .
According to the Yahoo Music Blog, WebJay allows users to "create playlists using music/audio/video from around the Web (with a simple Web form, from scraping a Web page, or with a fancy Ajax interface created by a 3rd party using Webjay APIs), share them with others, include them on their Web sites, browse other users playlists, play the playlists in any media player, or cannibalize the playlists to create new ones."
This acquisition marks a further move into the music distribution business for Yahoo and another leap towards social comment tagging as an essential element in search optimization says the article in SEO news.

Latest SEO News: Google takes market from Yahoo

2006-01-12T02:32:00.000-08:00

Recent SEO information: Google Takes "Overseas" Market from Yahoo
Fortune Magazine reports Google has overtaken Yahoo in Europe and other "overseas" markets, according to an advisor's note to Bear Stearns clients. Using numbers acquired from comScore, Robert Peck from Bear Stearns said Google's international market share rose to 71.3% in November from 68.9% the previous month. Google's growth rate almost doubled the rate of the rest of the search industry.
"The bulk of the market share gains came mainly at the expense of Yahoo! and MSN who both lost market share," Peck wrote in a note to clients .
"We believe that Google should continue to capture market share as it benefits from increased press coverage and product improvements and launches which are driving searches on Google.com," Peck said.
(info source: Forbes.com )
For Search Engine Optimisation Specialists, this is particularly interesting as this does impact on the SEO marketing strategies and campaigns for our clients.

Search Engine Optimisation - Key SEO optimisation strategies

2006-01-05T11:45:00.000-08:00

As a Search Engine Optimisation Specialist, keen on improving our industry, it is important to share good practice...
What is key in optimising a website?
Good design - Navigation around the website should be easy with clear architecture and simple, clean layout. Flash animation is hard for crawlers (Google, MSN, Yahoo spiders) to read - even the macromedia website doesn't use Flash as it interferes with optimisation ... an interesting observation for SEO specialists - so offer an HTML alternative of the same content from the homepage. CSS (Cascading Style Sheets) are a good alternative to Flash or tables. Site maps give crawlers access to parts they might miss. Designers should avoid session IDs and other 'infinite pages' like calendars that can 'trap' crawlers. Also avoid overlong and complex URLs.
Relevant content - The maxim 'content is king' is repeated by marketers and search engine optimisation specialists alike. More content, frequently updated is best, but only when focused on a theme. Corporate keywords that define the company and its products or services should focus on that theme, and should also be used in page titles - the phrase running along the top of a web browser - which search engines take as the most important way to understand a site and which many sites waste with a welcome message. These should be limited to the 75 characters that show up on search results pages. HTML tags or meta-tags should also use keywords, but web sites built to comply with accessibility standards http://www.w3.org/WAI/ will already include these. Analyst group Forrester recommends choosing keywords based on customer 'personas' and search terms that already deliver visitors.

Worlds Largest Companies missing out on £billions through failing to pay attention to SEO!

2006-01-04T14:21:00.000-08:00

The world’s largest companies are missing out on billions of online pounds by failing to optimise their websites for search engine listings, according to an article by Tim Bradshaw at infoconomy. http://www.infoconomy.com
Search engine rankings (and therefore search engine optimisation) are a vital component of an Internet presence: More than three quarters of hits on Internet home pages are directed there via a search engine; and half of consumers research online prior to making purchases. But many of the world's largest businesses are failing to take advantage of this growing channel for acquiring customers.
Analyst group IDC says that £4 billion was spent online in the UK in 2004, making up 7% of all retail sales. But analysis of user behaviour suggests that many search engine users never scroll down the screen to look at lower ranking results. This leaves a narrow window of just half a dozen results. Anything outside the top 30 results is essentially invisible - though contrary to popular myth, 'eye-tracking' has found the first two rankings are both seen equally.
Worryingly, there appears to be little understanding of the importance of search engine ranking by leading businesses. Research by Screen Pages, a provider of managed ecommerce services, found that less than a third of 18 UK high street retailers' websites it surveyed had broad coverage on Google, Yahoo or MSN; only half showed evidence of a basic search engine optimisation (SEO) strategy; and less than a quarter had "high-street grade" page ranks - Google's measure of site importance. Another study, by search engine marketing company Oneupweb, found that only one in eight of the Fortune 100's websites were adequately optimised for web searches....
So, who says search engine optimisation is dying? A focused marketing campaign using PPC, where appropriate, plus organic links is vital for all web businesses.
For further advice, comment and information about the world of Search Engine Optimisation, please email me at howell.seo@gmail.com

Organic Search Optimisation vs Sponsored Results

2006-01-03T04:17:00.000-08:00

Sponsored links are marketed as a sure-fire way to lure consumers to specific Web sites, but a Penn State study shows most online shoppers don't take the bait. "Consumers have a bias against the links that businesses pay search engines to provide," said Jim Jansen, assistant professor in the Penn State School of Information Sciences and Technology (IST). "By themselves, sponsored links appear not to be a viable business model and should be only one part of an online advertising campaign." According to recent reports, businesses spent an estimated $8 billion to sell their products and services via sponsored links in 2004, despite little evidence that such advertising successfully directs traffic to Web sites. More likely to hook consumers are the organic search results or those results returned automatically by the algorithmic operations of the search engine, Jansen said.
Please refer to Search Engine Marketing Specialists Blog for further readings and advice on this. Google and other search engines also provide advice as to how it is important to have sponsored links in the initial period of an internet business, however, it is far more important to have a search engine optimisation strategy for long term to benefit from ROI and better market penetration.

Integrity within the SEO industry is key for clients

2006-01-03T03:53:00.000-08:00

Web businesses require optimisation to score highly in the organic search results. However, integrity from the search engine optimisation specialists is of paramount importance for our industry to facilitate trust; business and an enhanced ROI for the internet community. Google has some interesting links and cautionary tales about SEO and some particularly aggressive search engine marketing specialists! http://www.google.co.uk/webmasters/seo.html

Crawled by search engines...

2006-01-03T03:34:00.000-08:00

This Search Engine Optimisation UK Blog has been crawled on both 1st and 2nd Jan by MSN, awaiting crawling by Google and Yahoo.

Search Engine Optimisation: PPC

2006-01-03T03:26:00.000-08:00

Reports state that Pay Per Click bid inflation was 16% in 2004, it will be interesting to SEO specialists the inflation rate for 2005 when released by the Search Engines.

Search Engine Marketing - click traffic / organic graph

2006-01-02T09:09:00.000-08:00

Check out Search Engine Marketing specialist, David Burdon's, latest blog entry & graph on where click traffic originates from in relation to organic standings in the search engine results pages (SERPs)! http://www.simplyclicks.com/SEO-Ranking-Test.pdf

New Search Engine Marketing Blog

2005-12-30T09:18:00.000-08:00

A UK based Organic Search Engine Marketing Optimisation Specialist has started his new Blog. Check out http://SEOspecialists.blogspot.com

Organic SE Optimisation project ...

2005-12-30T08:16:00.000-08:00

Just working on a search engine marketing optimisation project for a Bournemouth client. Proving an interesting challenge, combining organic marketing strategies with SEO!

Opening dialogue...

2005-12-29T04:17:00.000-08:00

SEO is an exciting, expanding and rapidly developing field that aids all business with effective internet marketing strategies...

This is the first stage of developing an internet search engine marketing business.

Bournemouth and Poole contain particular potential for organic optimisation specialists as the businesses are forward thinking and quick to comprehend the benefits and reap the rewards from organic search engine marketing.